Phobia Pharmacy
Radiophobia
Radiophobia
Interactive package design that emulates radiophobia, the fear of x-rays. The assignment was to choose a fear and design a package as the "cure".
The box features a transparent outer covering encasing a package that contains a tray of various x-rays slides that can be inserted into the x-ray viewer, which is built-in to the back of the box. This enables the user to "face their fear" and remedy their phobia.
